A variety of drinks from one machine.
The historical offering included espresso, American coffee, espresso with milk, cappuccino, mocha and hot chocolate. Individually wrapped coffee portions made it possible to offer different drinks without grinding coffee at the location.
The aim was convenience: give customers a choice of drinks while providing the machine, supplies and service as a connected offering.
Placement without an upfront machine charge.
Under the service model, a machine was placed at the customer’s location without an upfront machine charge. Revenue came from ongoing purchases of coffee and supplies.
The provider maintained ownership of the machine and visited to clean, maintain and replenish it. This combined the physical equipment with the ongoing work needed to keep the service running.
A separate equipment-leasing pathway.
Retained materials from around 2013 outline an Italy Cup Coffee Machine Industrial Edition with a starter coffee pack priced at $3,000 plus HST and a 36-month lease term. Sterling-Turner Corporation is identified as the supplier.
The $3,000 figure describes the equipment and starter pack in those historical materials; it is not a monthly lease payment. These are historical terms, rather than a current offer.
Explore equipment leasing →From equipment to recurring service.
The business line brought together three elements: equipment at a customer’s premises, recurring supply purchases and maintenance support. The leasing option connected that operating model with Amit’s wider experience in equipment financing.
It is another example of building a business around the ongoing needs that follow the initial installation.
Historical product gallery.
Discuss an equipment-and-service opportunity.
Considering equipment placement, recurring supplies, distribution or a financing partnership? Share the product, customer setting and support requirements so we can explore the model with you.