Time to work on the business.
Amit describes mindSHIFT as an opportunity for established business owners to step back from day-to-day demands and focus on the next stage of growth. Hosting the program added business education and entrepreneurial networking to Certex’s activities.
The retained brochure from around 2005 describes an intensive five-day experience focused on the leadership and operating questions that arise as a business develops beyond its start-up phase.
The questions behind sustainable growth.
- Leadership: recognising business challenges and opportunities and developing the way an enterprise is led.
- External guidance: making effective use of advisors, advisory boards and directors.
- Strategy: examining assumptions about customers, suppliers, competitors and the business itself.
- Finance: assessing the financial environment and connecting a business plan with a financial proposition.
- Partnerships: considering value chains and distribution relationships as routes to growth.
- Strong teams: attracting and retaining the people needed to move a business forward.
A network that could continue after the program.
The program brought business owners together to exchange ideas and discuss common challenges. Study-team work provided a setting for participants to learn from one another and develop a continuing peer network.
For Amit, hosting mindSHIFT extended the business relationship beyond a single service or transaction. It created a setting for entrepreneurs to work through shared questions about leadership, finance, strategy and the people around them.
Part of the wider Certex story.
Business education sat alongside the recruitment, technology and operating work that developed through Certex. mindSHIFT added another way to connect entrepreneurs with ideas and relationships relevant to their next stage.
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